========================================== Business Marketing Bulletin ========================================== May 20, 2008, Issue #102 Terri Seymour, Publisher http://www.seymourproducts.com mailto:terri@seymourproducts.com © 2008 All Rights Reserved Worldwide ========================================== In This Issue ========================================== 1. Top Sponsor Ads 2. Privacy Policy 3. What's New? 4. Freebies & Biz Helpers 5. eCommerce Marketing Tip 6. Feature Ad 7. Feedback 8. Article: Top 11 Information Marketing Business Mistakes to Avoid 9. Feature Ad 10. This 'n That - Little Bit of Everything! 11. Subscription Management & Contact Info ========================================== Top Sponsor Ads ========================================== Newly Written E-Books! Images! Desktop Wallpaper! Bonus Software! Get All Now! Subscribe as New Member to RESELL EBOOKS BUZZ! Every Month - New E-books and More! Check out our MAY EBOOKS AND MORE! http://www.resellebooksbuzz.com/ *************************** Beat The Recession Amazing Program Save Yourself & Others Money! http://www.FreebieForceNetwork.com ********** ATTENTION ********** You are receiving this newsletter because you subscribed to it. As a subscriber you have acknowledged that there will be both in-house and third party advertising as part of our content. This allows BMB to remain free. If you would like to be removed from this list, please see instructions at the end of this newsletter. Seymour Products values your privacy. http://www.seymourproducts.com/privacy.shtml Seymour Products is hosted by ICDSoft Hosting. No set-up fees, 1000 MB of space, $72 per year, plus numerous features! Incredible support system...minutes, not hours! You have a bigger plan option as well. http://www.icdsoft.com/?aff=terriseymour ========================================== What’s New? ========================================== Hello everyone and welcome new subscribers, There finally might be some good news concerning the out of control fuel prices! Some will argue this is not the right thing to do, but something has to be done before the economy is completely out of control. In the hopes of helping the economy, the Senate is directing President Bush to sign a bill that will temporarily halt the shipment of oil to our reserves. Let's hope this will help bring the prices down and start us on the road to recovery! http://www.cnn.com/2008/POLITICS/05/15/oil.reserve.ap/index.html In the News Email Marketers Beware, FTC Changes Rules http://www.imediaconnection.com/news/19357.asp New Ebooks this Week: Resell Ebooks Just $1.00 Each! Learn Music Overnight (music) Blogging for Money (blogs/ezines) Web 2.0 Graphics Guide (int. marketing) Time Management (self-help) Self Improvement Guide (self-help) All About Stress (health/fitness) Mrs. Wilson's Cookbook (ecookbooks/recipes) True Stories of Crime (other) Real Ghost Stories (ghosts/unknown) Mee's Exercises in Knitting (crafts/hobbies) http://www.seymourproducts.com/ebooks-resell **Weekly Subscriber Special** Play or pay! ;-) Play the following game with me and you can get five free ebooks for every five you order! If you don't play, you pay! ;-) Here is the game: I will give you a list of words and you let me know the first word that pops into your head for each word! Email your words to me and then get five free ebooks with every five you order! friend picnic work sports weather This special is valid from May 20 - May 23. NOTE: New eBooks listed above are not eligible for Weekly Subscriber Specials. Join the Seymour Products Trivia Challenge! Find the hidden trivia question and be the third person to send in the correct answer for a free feature ad in next week's issue of the Business Marketing Bulletin. Send your answer to mailto:terri@seymourproducts.com?subject=answer Congratulations to Edna Dinsmore for being this week's winner of the trivia challenge. Thank you Edna! Last week’s Q: On what TV show did the toilet first make its appearance? Last Week’s A: Leave It to Beaver Join in the fun and try to win a free feature ad. Good luck all! If you know anyone who could benefit from this ezine, please feel free to forward them a copy in its entirety. Thank you. If you would like to advertise in the BMB, please visit: http://www.seymourproducts.com/newsletter/advertise.shtml for more information. Advertising prices are as low as $5.00. I am also looking for ad swaps from other ezine publishers. BMB goes out to 1070 subscribers. ========================================== Freebies & Biz Helpers ========================================== Lots of great resources and info for your online business http://www.bizwaremagic.com/ ****** Have questions on how to start and run your own business? Ask the experts at the Small Business Administration. Free monthly online chats to learn more about your business: http://www.sba.gov/tools/monthlywebchat/index.html ******* Free Download: doPDF 6.0 Freeware. Lightweight. doPDF is a free PDF converter for both personal and commercial use. Using doPDF you can create PDF files by selecting the "Print" command from virtually any application. With one click you can convert your Microsoft Excel, Word or PowerPoint documents or your emails and favorite web sites to PDF files. http://www.dopdf.com/ ****** Write Better Ads - Do It Free! http://www.WriteBetterAds.com ========================================== eCommerce Marketing Tip ========================================== Sell ad space in your articles. Offer a small two line ad to be submitted along with your articles to directories, ezines, and to be added to your site as well. Add the small ad to your resource box. Add extra directory submissions as a bonus. For example: $10 for 25 submissions plus five submissions free! This could help add to your online income! ========================================== Feature Ad ========================================== Are YOUR Ads Making Money? Competition's High but My Prices are Down-To-Earth! Quality, Affordable & Friendly Ad-Writing Services! http://www.freewebs.com/suz1of6/ ========================================== Feedback ========================================== Please send in your comments, suggestions, questions, etc to mailto:terri@seymourproducts.com?subject=feedback We appreciate all feedback, good or bad! Thank you for the quick responses! Wow! You are great! * Chris ========================================== Feature Article ========================================== Top 11 Information Marketing Business Mistakes to Avoid by Adam Urbanski If you've tried your hand at building an Internet-based business but haven't yet reached the success you want, find out about these 11 deadly mistakes and how to avoid them. Mistake #1 - Not Treating What You Do as a Business. The difference between a hobby and a business is that a hobby doesn't make you money - it costs you money. If you're earnest about starting a profitable online business, approach seriously and focus on generating revenue. Treat your online business as you would a regular business. Mistake #2 - Being Distracted by Too Many Good Ideas. You can light up a room with a light bulb, but you can cut through steel with a laser beam. The same is true with your effort and ideas. Too many Internet-Entrepreneur-Wanna-Be's lack the will power to stay focused. Chasing too many ideas at the same time often leaves them exhausted, frustrated, and with little result to show for their hard work. The key to success is to select one business idea and to develop it completely before moving on to another project. Mistake #3 - Not Selecting a Specific Niche. Perhaps the biggest mistake of all is trying to be everything to everyone. You can't - so stop! It's very counter-intuitive to focus on a smaller slice of the market and most people are afraid to do it. But when you do, your business will grow faster, and you'll be more financially successful in less time. Mistake #4 - Falling in Love With the Wrong Product Idea. Even the most experienced entrepreneurs fall into this trap from time-to-time and develop products without doing any research. Before you devote any serious amount of time and effort to developing your new ideas make sure there is a demand for the type of product, information, or service you want to launch. If you need help with selecting an ideal niche market for your business and finding out which products you should develop first, take a look here: http://www.infoprofitfasttrack.com/vipinvitation.html Mistake #5 - Falling for the "Get Rích Quick" Scheme! Remember the old adage "if something is too good to be true..."? It's alive and well on the Internet. Countless people buy into the idea of making millions online overnight. Sadly, they buy into programs hyped up with empty promises only to find themselves "out of cash and out of luck" a short while later. Be aware of spammers, illegal money-winníng scams, and buying "ready to go businesses" that are "hot but will sell for cheap"! Before you fork over your money investigate if those hot businesses have ever made a dime for their current owner. Doing your homework will save you valuable time, money and many sleepless nights! Mistake #6 - Going Into It, Instead of Growing Into It. While the Internet makes it easier to reach your potential clients, you're still building a business - and that takes time. Don't tell your boss you're quitting today because you started this hot new online business last night and you'll be "rolling in dough in no time flat!" First make sure your business idea works and is profitable. That's one of the advantages of Internet Business - you can start small and step-it-up as your business starts getting sales and generating profíts. Just be sure you can consistently replace your current income before jumping ship and telling your boss to "beat it"! Mistake #7 - Being a Copy-Cat! Quickly - what is the most popular business on the Internet? You guessed it - it's how to make money on the online! It seems that everyone who has bought a course on making monëy online is credible enough to teach this subject a week or two later! Don't fall for the allure of easy money - because it's only a perception. In reality your chances of having a successful online business are much greater when you are different from the pack. Mistake #8 - Wasting Time and Money on Developing Pretty but Useless Websites. A bad idea is a bad idea - no matter how pretty you dress it up. Many people waste precious startup dollars on expensive but needless graphic design work, pretty logos, and complex web design. In reality, many businesses can be simple and inexpensive to get off the ground. In fact, a simple site with little or no graphics will often make more money than one with all the latest bells and whistles flashing all over the page. Think - what is the core concept of your business. Outline it on a single sheet of paper, then implement it fast in it's simplest form. You can always give it a makeover and make it prettier if it's successful and profitable. Mistake #9 - Not Building Relationship with Clients. "Even though you don't know me from Adam, I want you to take out your wallet and give me $20 - in exchange I'll make you the King of the Universe!" What!? You don't want to give me your $20? What a surprise! Most people think about starting a business onlíne in terms of getting a quick sale - with no prior relationship with their potential clients at all. In reality, you'll be more successful when you make your first goal to collect contact information from potential clients and follow up with them on regular basis. It's much easier to "sell something for Free" than trying to convince people to give you money at first. Make it your goal to prove your credibility online and make your business all about relationships with prospects and clients, and you'll build a thriving online empire. Mistake #10 - Calling It "QUITS" Too Soon! If your new online venture isn't makíng money at first, don't walk away from it too soon. Many entrepreneurs have multiple "failures" in their background - which in reality are lessons in what didn't work. Evaluate your ideas and get help with gaining a new perspective on what you're doing. With some new ideas you might find a new way to position your business differently and make it profitable. Or maybe you simply need to give it more time to gain the traction and momentum you want. Mistake #11 - Being too cheap! While it's a good habit to be thrifty with your dollars, don't confuse saving money with being cheap. Remember the price you're paying for things isn't always expressed in money. It's also the time, effort, and lost opportunities you can't take advantage of because you lack the know-how or are busy doing low-level tasks. Smart online entrepreneurs continually invest in their Education. They buy marketing training programs, time-saving software tools, and systems that allow them to grow businesses faster with less effort. The best news is that getting good basic training in how to start your information marketing business doesn't have to be expensive. About The Author The author, Adam Urbanski, Founder and President of Marketing Mentors, teaches professionals and business owners proven strategies to leverage their know-how into low-cost, high-profit information products and programs. For a four-hour fast track training program, go to his website at www.InfoProfitFastTrack.com. ************** If you would be interested in any of my articles for reprint or reference you can see the complete list at http://www.seymourproducts.com/articles/index.shtml Feel free to use any of the articles you feel are appropriate for your business. ========================================== Feature Ad ========================================== Get more traffic with this free program! http://www.trafficswarm.com/go.cgi?659014 ========================================== This ‘n That - A Little Bit of Everything! ========================================== Play free math and puzzle games online and download on to your computer, Pocket PC, Palm Handheld, and Smartphone. http://www.spacetime.us/arcade/ One day, someone showed me a glass of water that was half full. And he said, "Is it half full or half empty?" So I drank the water. No more problem. * Alexander Jodorowsky Do you like to find the mistakes when you watch movies? http://www.moviemistakes.com/ This week's riddle: The Long Journey If you're 8 feet away from a door and with each move you advance half the distance to the door. How many moves will it take to reach the door? Answer at the end of the ezine. ========================================== Subscription Management ========================================== Subscriptions to this weekly ezine are free. To receive this newsletter: Send a blank email to: mailto:subscribe@seymourproducts.com To not receive this newsletter: Send blank email to: mailto:unsubscribe@seymourproducts.com ========================================== Contact Info ========================================== Terri & Terry Seymour Publishers, Business Marketing Bulletin Owners, Seymour Products http://www.seymourproducts.com mailto:terri@seymourproducts.com ========================================== Legal Disclaimer The Business Marketing Bulletin does not make any warranties, express or implied, regarding the use of the links that we provide in our advertising. We don't guarantee the accuracy, completion, usefulness or legality of any advertisements, resources, information, products, services, income processes or programs. We disclaim any responsibility and/or all liability arising out of, or relating to, any item listed in this ezine, and/or websites. ========================================== Answer to Riddle: You will never reach the door! If you only move half the distance, then you will always have half the distance remaining no matter how small the number.